How to Determine What Color Looks Best on Your Skin Tone

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Color can be a cruel mistress. Most of us know that we could stand to win a few style points by giving hues outside our comfort zone a go, but — like finding the right haircut for your face shape — selecting the best colors for skin tone is often easier said than done.

With such a kaleidoscopic spectrum of shades on offer, it’s no wonder you’re scratching your head and wondering ‘What colors suit my skin tone?’. Now, some of you are bound to disagree, saying it’s not exactly rocket science, but simply a matter of trying something on and sizing it up in a changing room mirror before you buy. And to an extent, you’re right.

But if you want to shave some time off your shopping rounds or buy more confidently online, then it’s worth acquainting yourself with a few fundamental rules when it comes to knowing how to dress for your skin tone.

What Color Suits My Skin Tone?

The first step in the challenging task of ‘what color suits my skin tone’ involves moving past those online quizzes with their so-called sophisticated algorithms.

Choosing the right colors to wear can significantly enhance your appearance, making your skin look radiant and your eyes sparkle. It’s all about finding hues that complement your natural skin tone, which varies from person to person.

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By understanding best colors for your skin tone and natural contrast, you can not only look your best but also feel more confident in your fashion choices. Here’s a simple guide to help you identify the perfect colors for your wardrobe that truly flatter your skin tone.

1. Identify Your Skin Undertone

Observe the veins in your wrist under natural light. Blue or purple veins suggest a cool undertone, green veins indicate a warm undertone, and blue-green veins mean a neutral undertone.

2. Consider Your Natural Contrast

Look at your hair and eye color to determine your natural contrast level. People with high contrast (dark hair and light skin, or vice versa) may look best in high-contrast colors.

3. Test with Fabrics

Hold different colored fabrics up to your face and notice which ones make your skin glow and which might make you look tired or washed out.

4. Use a Color Wheel

A color wheel can help you understand which colors complement your undertone. Cool undertones are enhanced by colors like blue and lavender, warm undertones by earth tones like red, orange, and yellow, and neutral undertones can often wear colors across the spectrum.

5. Experiment and Get Feedback

Try wearing various colors and get feedback from friends or take photos to see which hues work best for you.

6. Trust Your Instincts

Ultimately, the best color to wear is the one that you feel most comfortable and confident in, regardless of rules.

Now that that’s out of the way, read on for a blow-by-blow guide to finding the skin tone palette that will work best for your wardrobe.

Cool Undertones

A lot of light skin guys will also find that they have cool-toned skin, but darker skin can have a cool undertone, too. Ask yourself these questions to figure out if you have cool-toned skin. Are your veins as blue as they come? When you look in the mirror, does your skin give off a bluish undertone? Does your skin often burn in the sun? If you answered yes, chances are you’re the proud owner of cool-toned skin.

Cool Skin Tone
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What colors look best on cool undertones?

If you’ve got pale skin and light features, then hues that clearly contrast with your skin tone will — quite literally — bring some color to your complexion. “I’d recommend basing your outfit around darker colors, which you can combine with lighter colors,” says Selfridges personal shopper and stylist Daniel Rhone.

Darker colors like grey, brown, burgundy, bottle green, navy and bolder shades of blue will all work well as these shades contrast with your skin tone. People with cool undertones generally look great in colors in the cool range of the spectrum: think purples, greens, charcoal gray and deep blues.

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What colors should I avoid?

People with cool undertones to their skin will want to avoid soft, pastel shades or bright colors. The same goes for neutrals; rather than white, light beige or stone, choose richer shades such as sand, camel, khaki and slate grey.

“This doesn’t mean you can’t express yourself through color. It just means you have to mix light colors with dark ones,” adds Rhone. Red, though not best suited to the ruddier, rosy-cheeked pale person, can work for more alabaster pale skin tones when worn in bold shades like crimson.

Warm Undertones

If you’ve got skin that tends to tan rather than toast in the sun, then you likely have what’s known as a warm complexion, which suits a much wider spectrum of colors than those with fair skin or cool complexions. If your veins have greenish tones instead of blue, and your complexion is more yellowish, you probably have warm-toned skin. Guys with an olive skin color or dark skin men tend to fall into this camp, though not always.

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What colors look best on warm undertones?

While most colors will work with a warm skin tone, you can ensure you look your best by opting for shades that are either a little brighter or darker than the middle ground. What does that mean exactly? Choose pale beige rather than warm sand if you’re opting for light neutrals, or try a bolder shade of purple (such as magenta) rather than mauve, for example.

“e” says Rhone. It’s good news, then, that the stark shade is no longer limited to linen. Outside of the sunny season, try a pair of white jeans with a dark jacket for a standout look.

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What colors should I avoid?

Since your skin will likely have yellow or green undertones, it’s wise to avoid wearing shades of these colors that are too close to your skin tone. What you’re trying to avoid here is ending up looking nude by having your skin blend in with your clothing.

Hues you should probably give the heave-ho include pistachio, mustard, olive and mocha brown. For trickier looks like all-white or pastels-on-pastels, make sure you’re tanned enough (closer to black rather than green olive, if you will) to carry it off without looking washed out.

Neutral Skin Tone

Much like those with medium skin, when it comes to finding colors that suit you, guys with a neutral skin tone have won the genetic lottery and can try their hand at pretty much any hue without much need for trepidation. You likely have a neutral skin tone if it’s hard to tell whether your veins are blue or green, and you can see both colors in your skin’s undertone.

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What colors look good on neutral-toned skin?

The world, gentlemen, truly is your oyster. The color of your skin is perfectly positioned to marry well with the vast majority of hues and shades, as it doesn’t run the risk of being washed out like comparatively pale skin tones. With that said, there are a couple of caveats.

“Having a license to wear bold, bright colors like jade green or cobalt blue is great, but be mindful of adding balance to your outfit with a color that will hold the look together,” advises Rhone.

In practice, that means not spinning the color wheel like a mad decorator who just spent half an hour huffing chemicals in a paint shop. Instead, choose a single pop of color or two that complement rather than compete with each other. Bright red is a winning shade on men with a neutral skin tone.

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What colors should I avoid?

Yellow is pretty much a no-go. Much like how pastel shades wash out paler skin tones, yellow won’t contrast clearly enough with your skin. While black and navy are two key colors in any man’s wardrobe (making up the majority of formal and corporate wear), it’s worth keeping these to a minimum to really make the most of your especially versatile skin tone.

FAQs

What is the best color for my skin tone?

“Personally, I don’t subscribe to a color chart that dictates how you should dress based on your skin tone,” says Rhone. “Style is, and always has been, about self-expression, and I always advise my clients that if there is a color you like, go and wear it with confidence. That said, it’s worth being mindful of colors that work together.”

So, there you have it. Wear any colors that make you feel good, and the mirror is your friend. The general rule of thumb is that skin with cool undertones look best with greys, browns, blues, greens and purples. Skin with warm undertones look best with either bright or light colors. And skin with neutral undertones looks great in bold, bright colors.

How do I know my skin tone?

The vein method is the tried-and-true approach most people take to discover their skin tone. Blueish veins indicate cool undertones, whereas green veins mean warm undertones. Neither or both means you likely have neutral skin.

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